AI SEO

Your next patient just asked ChatGPT where to get help.

We make sure the answer is you.

Why AI SEO matters

Search is being rebuilt in real time.

Patients aren't typing keywords anymore. They're asking questions — and AI engines answer before Google's first result loads.

When someone in crisis asks ChatGPT “what's the best addiction treatment center for someone with both PTSD and substance use?” they get a direct answer with a handful of citations. Same for Perplexity. Same for Google's AI Overviews. The patient never scrolls to result #1 — they make their shortlist from whoever the AI cited.

If your practice isn't in that answer, you don't exist in that conversation. And for behavioral health, those conversations are happening right now — every minute someone is asking an AI about treatment options, insurance, symptoms, what to expect. The volume is growing month over month.

AI SEO is the work of getting cited in those answers. It's a different optimization target. AI engines don't reward keyword density or backlink counts the way blue links did. They reward semantic clarity, structured data, topical depth, and verified authority — leaning hard on E-E-A-T signals, which matter most where stakes are highest.

Most agencies are still optimizing for 2015 Google. AI SEO is a wide-open lane — for now.

What we do

Six capabilities. One outcome — getting cited when AI answers a patient's question.

01

LLM-citable content

Answer-first writing, semantic clarity, and content structured the way AI engines extract — so when ChatGPT or Perplexity pulls a paragraph as a citation, it's yours.

02

Schema markup for AI consumption

Article, FAQPage, MedicalCondition, MedicalProcedure, and Organization schema implemented properly. Schema is how AI engines understand what your pages mean — without it, they're guessing.

03

Topical authority via pillar + cluster

We map your services into pillar topics with supporting clusters, so your domain becomes the recognized authority on the conditions and treatments you specialize in.

04

Entity & brand presence

Getting your practice recognized as an entity — in Wikipedia where eligible, in healthcare directories, in the structured data sources AI engines actually pull from.

05

E-E-A-T optimization for healthcare

Author bios with verified credentials, medical reviewer attribution, citation of authoritative sources, and the trust signals YMYL content requires. Extra scrutiny, treated as a feature.

06

AI Overview monitoring

We track which queries trigger Google AI Overviews, who's getting cited, and where the gaps are. You see the data monthly — what's working, what isn't, where to invest next.

The process

Audit → foundation → build → monitor.

01

Audit

AI visibility baseline: which queries trigger AI Overviews or AI engine responses, who's cited, where your gaps are, and what your content looks like to LLM extractors.

02

Foundation

Schema markup, technical SEO, and E-E-A-T signal cleanup — author bios, reviewer attribution, citation hygiene. The work that earns AI engines' trust.

03

Build

Content built for AI ingestion: pillar pages, clusters, answer-first writing, structured data, and the entity work that makes your brand recognizable. The depth play that compounds.

04

Monitor

Monthly reporting on AI Overview presence, citation tracking, and query opportunity surfacing. The space moves fast — we monitor it so you don't have to.

Why RxMedia

Why RxMedia for AI SEO.

01

We use AI ourselves

We built an internal AI agent stack to run our own agency — content drafting, performance monitoring, signal extraction, reporting. We know how LLMs process content because we operate on them every day.

02

Behavioral health depth

YMYL content is where E-E-A-T signals matter most. Eight years building authority for behavioral health practices means we know which signals AI engines reward in this vertical, and which fall flat.

03

Early movers, honest about it

AI SEO is emerging — the playbook evolves in real time. We started building AI SEO playbooks in 2024 and have iterated since. We'll show you what we've shipped, what we're testing, and what's working now.

04

Measurement infrastructure

Most agencies can't measure their AI SEO work because tools are still catching up. We built our own monitoring for AI Overview presence and citation tracking. You see the data.

Free AI visibility audit

Is AI sending patients to you — or your competitors?

Enter your practice and we'll check ChatGPT, Perplexity, and Claude for the questions your patients are asking — and show you exactly where you stand. Takes 20 seconds.

  • What you get
  • Your AI visibility score, 0–100
  • Who's getting cited instead of you
  • A prioritized fix list
Let's talk

Get a free AI visibility audit.

We'll show you which AI queries are happening in your space, who's getting cited, and exactly what we'd do to put your practice in the answer.

Book a Free AI Visibility Audit